From SEO specialist to a marketer who builds.

Marketing and development, connected

I’m Hamdi Mousa, Technical Marketer (SEO & GEO) & Web Developer. I started working in 2018. My interest in websites goes beyond their appearance: who they serve, how those people discover them, and what helps them make a decision.

Start with the business problem

Page structure affects search visibility. Content affects the visitor’s next step. Code affects performance and the reliability of forms and measurement. I bring those questions together when choosing a platform, developing a site or reviewing its SEO.

The right choice may be WordPress, Shopify, Salla, Zid or custom development. It depends on the market, operational needs and resources available to maintain the site.

Search now includes AI answers

GEO extends the discovery question to ChatGPT, Gemini, Claude and AI search features. I focus on clear, verifiable information and accessible content. Mentions, citations, recommendations and visits are different outcomes, and should be measured separately.

How I work

We start with your goals and available evidence, prioritize changes, document implementation, and review results with their limitations. My responsibilities and those of any other contributors are defined in the project scope.

My priority markets are Saudi Arabia and the UAE, followed by Egypt and the wider GCC. Tell me about your project.