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Company websiteOpticsEgypt

Optical lens manufacturer website in Egypt

A lens coating comparison and a store enquiry page address two different questions from eyewear buyers.

Optical lens manufacturer website in Egypt on laptop and phone
The lens company’s homepage opens with a product slide, introductory copy and links into its lens range.

Comparing coatings

A shopper who has heard several coating names still has to work out what each one does. I designed a comparison that lines up properties such as reflection and scratch resistance. The shopper can read across the same row without remembering a description from a different product page.

Finding an optician

I gave the local buying question its own page. Visitors can send their area in a message to request a nearby optician in Egypt. This page has a different search purpose from the coating guide, so each has its own title and address. I also connected the relevant explanatory pages and set up the links between their Arabic and English versions.

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