Company websiteSpecialist veterinary careDubai, UAE
Specialist veterinary clinic website in Dubai
Separate paths for second opinions, professional referrals and appointment reasons.

A pet owner and a referring veterinarian
Someone seeking a second opinion needs a different explanation from a veterinarian referring a patient. I created a page for each audience and worked on how each service is described in local search.
The booking interface groups visit reasons such as consultations, follow-ups and vaccinations. Each translated label maps to the same underlying visit identifier, so the clinic can improve the wording without changing what its booking system receives.
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